Job Description: The role will require the incumbent to oversee the effective planning, QA and execution of all digital content on a day-to-day basis, working across teams to drive sales, build a loyal online community and execute campaigns, promotions & launches in line with the merchandise & marketing strategies. A key focus area will be to monitor ongoing performance across social media, mailers and performance media using data & web analytics to identify areas for improvement and sharing feedback and insights on a regular basis. The incumbent will be expected to take ownership of cross-functional meetings from a Digital Marketing perspective. [the_ad id="21943"] Job Responsibilities: Ensure effective and accurate execution & deployment of digital content in line with the overarching campaign calendar. Compile & circulate weekly and monthly performance reports. Act as the key contact for day-to-day management of external digital agency & internal teams (eg. Merchandise teams). Perform analysis of relevant campaigns and strategies and provide recommendations on how to optimize future efforts. Facilitate the use & optimisation of all available tools to drive conversion, personalisation, automation and A/B testing Control & track the digital marketing budgets. Job Requirements: Ability to work and build relationships cross-functionally and with a wide range of individuals with different skill sets Strong sense of ownership & responsibility – track record of performance meeting targets & objectives Strong organizational, interpersonal, and communication skills (written and verbal) Qualification & Experience: Experience with ESP’s, Google Analytics, Facebook & Instagram. Matric and related tertiary education in digital/ marketing Minimum of 4 years’ experience in a similar position Job Details: Company: Cape Union Mart Group Vacancy Type: Full Time Job Location: Cape Town, Western Cape, South Africa Application Deadline: N/A [the_ad id="21944"] Apply Here jobsrican.com
Jobsrican